The ecommerce, fashion and technology worlds are on fire at the moment. The retail ecommerce universe is on the rise and seems to be an unstoppable force. Smart companies are constantly searching for ways to appeal to modern consumers. Modern consumers are like nothing companies have ever dealt with in the past. That’s because they’re people who truly understand the large digital realm. Companies rely on a vast range of techniques that help them reach contemporary consumers. They rely on high-quality social media marketing techniques, first of all. They also rely on innovative CRM (Customer Relationship Management) technology options. Membership programs are yet another marketing technique. Some companies have done extremely well with these programs. TechStyle Fashion Group is one major example. This is a company that’s run by the team of Don Ressler and Adam Goldenberg. These people serve as the co-CEOs (Chief Executive Officers) of the firm.
Goldenberg has been a part of startup organizations of all varieties for an impressive two decades now. He was merely 13 years old when he started working on startups. That’s precisely when he established an Internet bulletin board of his own. This board turned into Gamer’s Alliance. Gamer’s Alliance, as its name indicates, was a website that focused on gaming. Intermix Media purchased Gamer’s Alliance when Goldenberg was just 17 years in age. Intermix was the parent division of Myspace, a wildly popular social networking platform. Intermix gave Goldenberg an appealing option, too. The company asked him to work as its COO (Chief Operating Officer). Since he took the job, he had the distinction of being the world’s youngest COO representing a public business. He exited his job with Intermix some time later. That’s when he set up an ecommerce website called Intelligent Beauty. Intelligent Beauty brought on a number of other businesses as well. Examples are JustFab and DermStore.
Adam Goldenberg has always had a strong zeal for all things that involve technological matters. He’s been interested in the technological universe since he was a child. He employed many technological devices during childhood as well. That’s the reason he had the desire to employ technology to push his ecommerce aims forward.
Don Ressler is also someone who has a strong grasp of the Internet and ecommerce. He’s been involved in all sorts of exciting business projects. He was in charge of a website known as FitnessHeaven.com. Intermix purchased FitnessHeaven.com back in 1997.