Article Title: How the Real Real is Transforming the Way we do Retail

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The world of retail has changed so much in the past three decades that no one can remember how basic it used to be in the 90’s. The most important transformation that has happened to the way people do retail is the introduction of online shopping. Nothing feels better than logging into your device, selecting the merchandise you need from your laptop or other device, and getting it delivered right at your doorstep. After the development of the basic online shopping concept, retailers have been innovating creative ways to add value to their customers shopping experience and consignment shopping is one of the best value added services.

The Real Real is the brainchild of Julie Wainwright. She developed the concept because at the time, consignment shops that concentrated on designer goods were close to none. The shopping model makes it easy for the consumer to find their favorite designer brands on one page. For instance, instead of visiting Prada or shoes, Gucci for a handbag and Calvin Klein for some innerwear, you can grab everything from the Real Real’s Instagram page. The shopping experience is made even more convenient by the act that you can order the items right of the Instagram page.

Some of the brands featured on the App include Fendi, Gucci, Louis Vuitton, Celine, Christian Dior and many others. The shop concentrates on shoes, handbags and other accessories to pair with your wardrobe and complement your look.

The unique selling point in the Real Real is that instead of going into an agreement with the brands to sell new merchandise, they source slightly used designer products from people who want to sell. The shop is therefore a meeting point between people who want to resell their designer wear and buyers who need designer wear on a budget. Julie Wainwright has been running this shop since 2011, and the million plus followers are enough evidence that the idea was a huge welcome.

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Donata Meirelles Delivers Tips On How to Fragrance A House with Scented Candles

Donata Meirelles is a celebrity in fashion and one of the leading influencers of fashion in Brazil. The fashion icon delivers the candles, which have continued to be important decorative elements in homes and continue to gain popularity to date. Donata talks about their arrangement and recommends that they should be part and parcel of décor at home. Learn more about Donata Meirelles at Marathi.tv

When entering a hotel or a particular store, sometimes one feels a familiar smell. This is at times part of the identity of some brands in that they have a particular fragrance that makes their guests recall the experiences and moments they had in that place. Donata has a mastery of the subject of aromatized candles since the times of Daslu, a boutique in Brazil, where the atmosphere in this boutique was filled with a fragrance that she admits she misses to date. At home, it’s not different for her as she leaves scented candles burning which leaves the rooms perfumed all day. Donata offers tips that one can emulate to ensure they leave their houses scented through the use of perfumed candles, to create a cozy and intimate atmosphere at home.

Donata Meirelles describes that it is important to place the scented candles at strategic places and this is at the entrance of the house. When entering the house or even when welcoming a guest, the fragrance welcomes them in an intimate and inviting way. She unfolds that she ensures that she places these aromatic candles in the main rooms, ensuring that there is one in the library and another in the washrooms since they are visited frequently and it is important they have a nice smell. Donata cautions that despite the bedroom being frequently in use, no candle should be placed there to prevent one from getting sick or even interfering with sleep.

Donata elaborates that the best time to light these candles is at dusk such that by the time you get from work or daily activities, you will find the house already filled with the nice fragrance. The fashion icon further expounds that at her home, her favorite brands are Tânia Bulhões, Diptyque, and Jo Malone. She terms them as the best as they are reputed to infuse any room with a luxurious scent and aroma and also burn for long. Donata Meirelles also has an apartment in the New York and there she uses Ralph Lauren Home Holiday Classic Candles which have a current and juniper scent. Related: https://marciatravessoni.com.br/moda/donata-meirelles-agora-e-consultora-de-estilo-da-le-lis-blanc/

Fabletics Focuses on Style

The thing that has really made people notice to Fabletics brand is the dedication that Kate Hudson has put forth to establish her company. She is putting marketing up there as her highest priority because she promotes this brand just like she would promote any big premiere movie that she was starring in.

 

It has taken up residence in her life, and she has even been given an award for her entrepreneurial endeavors. It has proven to be a successful marketing campaign in which she appears in the commercials and print ads for this company.

 

The best thing about a brand like Fabletics is that this company is designed to cater to women that are truly looking for style. People are no longer interested in just having workout clothes. They want cute outfits that they can workout in and instantly post pictures to social media. In fact, this is how many people discover the Fabletics brand. They see all types of pictures of women that are working out in gyms with this gear on. That is the thing that ultimately drives consumer demand. It makes people look at this type of product line in a different way. It is one thing to see the clothes on the website. It is another thing to see people online wearing these clothes.

 

Kate Hudson has continued to work to fine-tune this brand. She is confident that she will be able to bring this company to a wide number of consumers. Customers are very impressed with what she is doing, and it shows that is a powerful source of revenue for the Fabletics brand. From this website they can get automated shipments, and this is an additional layer of convenience that websites like Amazon have yet to develop for ordering clothes. That is something that Kate Hudson has put a lot of work into, and her hard work with the style profile is certainly paying off.

 

Amazon is one of the huge competitors that Fabletics is up against, but Kate seems confident in her ability to compete. She has become one of the most interesting players in the athletic fitness clothing game. She knows that her audience is expecting something that is stylish, and she has delivered. This is how the brand has been presented, and people that are keen on stylish clothing or going to be very conscious of the Fabletics marketing campaign.

The Brown Modeling Agency: Leading The Austin Fashion Industry

Justin Brown worked for various modeling agencies as a model and in other capacities to help put himself through college in pursuit of a degree in business management. He eventually came to realize that he had more of an interest in working behind the camera and flash bulbs rather than in front of them.

In 2005, after gaining valuable experience working in Los Angeles and New York, he moved to Austin. In 2010 he started The Brown Agency. Now an industry leader, their models can be seen in ads for companies such as Louis Vuitton, Toyota, Loreal, and walking the runways of New York Fashion Week, Austin Fashion Week, and a number of other runway shows across the country.

The Brown Agency oversees the careers of over 450 models and actors, all professionally trained to meet the highest of standards. The agency provides talent for print, commercials, television, fashion, voice over, film, runway, corporate events, trade shows, and conventions.

It’s no secret that Austin has its own unique style and flare, and so do its models. It’s this uniqueness along with the agencies focus on training that has made The Brown Agency so wildly successful in not just Austin but throughout the fashion world.